Monday, July 9, 2012

"Lamborghini Mercy, Your Cars Are Thirsty," or, "The Folly of The Green Movement's Latest Iteration"

In recent years, the Green Movement has positively exploded. Societal pressures to be "environmentally friendly" have increased at an unprecedented rate. In between inventing the internet and losing the 2000 Presidential Election, Al Gore began to make waves in the media with his controversial statements about the dangers of the car and its role in the death of the Greater Banded Moroccan Face Leech. By 2007, a film titled "An Inconvenient Truth" had won an Academy Award and was causing many to seriously consider their role in the inexorable warming of the planet.

Something was done here.


Now, the environmental craze has hit Lamborghini. Yes, you read that correctly. Lamborghini, the company whose cars run on a fine mixture of Myrrh, Rembrandts, and the tears of the 99%, is attempting to be environmentally friendly. 

Lambo has forked over $14.3 million to build a new prototype facility in Italy that, if the hype is to be believed, will not only refreeze the ice caps and bring the Greater Banded Moroccan Face Leech back to life, but also end world hunger and replace all CO2 emissions with little puffs of happiness. 

The unique construction techniques and power devices allow the structure to produce zero CO2 emissions. The facility will also use only 8 KW/hr/M, which makes it absurdly simple to power. These factors have combined to earn the facility Italy's first "A" environmental rating, which makes Lambo a legitimate contender in the green subsection of the automotive world.

Despite the green production facilities, it seems a bit unlikely that Lamborghini will actually change their cars enough to return the same MPG ratings as the Toyota Prius. The culture of excess associated with Lamborghini is, to many people, their main appeal. Just ask Kanye. 

Lamborghini Mercy. They really are thirsty.
Yeezy spits truth. 
Video From Youtube



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